<p>For the Spring/Summer 2008 Lacoste fashion show, the head designer Christophe Lemaire briefed us on the feel and mood of the upcoming collection, which co&iuml;ncided with the brand&#39;s 75th anniversary, and we decided to create minimal and retro embossed, sealed with a special wax stamp. The rest of the communication tools followed the same graphic direction.</p>
