<p>Design has a vital role to play in business development - ensuring that your business and the message you want portrayed are consistent with each other.
To do this, companies rely more and more on young designers with passion and creativity to bring innovation and fresh ideas.</p>
<p>Design is implemented over a broad range of visual communication including packaging, corporate identity programs, logos, web sites, ad campaigns, spatial and product design, alongside emerging design sectors such as interactive design, design strategy and service design, focused on understanding user behaviour.</p>
<p>These are intrinsically linked to other design-related fields; market studies and concept research, communication & analysis, strategic consulting, and audit design.</p>
<p>The positive affects of these factors results in improved brand awareness, business competitiveness, higher turnover and productivity, wider accessibility to other markets and guarantees client satisfaction.</p>
<p>Everything indicates that design will continue to be the driving force of innovation and strategy - the key to business success in the 21st century. “ESAG prides itself on it’s professionally-orientated teaching programs adapted to the realities of today’s competitive design worldâ€ </p>